Bali Tops 418 TripAdvisor Travelers' Choice Award-Winning Travel Destinations Across The Globe

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Bali, Indonesia – 21 April 2017 – TripAdvisor, the world’s largest travel site, has announced Bali as the world winner of its 2017 Travelers’ Choice awards for destinations1. The award marks the first time an Asian destination has taken the top spot in the history of its run, which honors 418 outstanding destinations across the globe.
The top 10 Travelers’ Choice Destinations in the world are:
  1. Bali, Indonesia
  2. London, United Kingdom
  3. Paris, France
  4. Rome, Italy
  5. New York City, United States
  6. Crete, Greece
  7. Barcelona, Spain
  8. Siem Reap, Cambodia
  9. Prague, Czech Republic
  10. Phuket, Thailand

“It is really an honour for us to be chosen the best in the world this year. I believe that this award will strengthen our position as a tourism nation” said I Gde Pitana, Deputy Minister for International Tourism Marketing. “The 2017 Travelers’ Choice Award surely supports our effort to reach our 20 million tourist target as well as uplifts in our Wonderful Indonesia branding. Besides Bali as the Best Destination in the World, Lombok was also awarded as one the top 10 destinations in Asia.”

“Bali is a destination with top-notch experiences for every type of traveler be it natural, cultural or gastronomical so users tend to want to share these with the world,” said TripAdvisor spokesperson for Asia Pacific, Sarah Mathews. “User-generated content plays such a key role in traveler discovery and we encourage more travelers to share their wonderful Bali experiences with other global users on TripAdvisor to encourage them to visit the island.”

Global reviews and opinions on TripAdvisor have now crossed the 500 million milestone, with the popular travel planning and booking site and app receiving 290 pieces of content every minute of every day. Bali has seen steady year-on-year2 growth in user reviews across all three categories – accommodation (25%), attraction (38%) and eatery (38%) – indicating sustained global interest in the full spectrum of Bali’s tourism offerings.

Bali-Best-Destination-2017

In Bali, the most reviewed accommodations on TripAdvisor are Padma Resort Legian, Nusa Dua Beach Hotel & Spa and Melia Bali Indonesia; most reviewed restaurants are Potato Head Beach Club, Ku De Ta and La Lucciola; and the most reviewed tourist attractions are Sacred Monkey Forest Sanctuary, Waterbom Bali and Tanah Lot Temple.

TripAdvisor’s impact on Indonesian travel economy At the same time, an Oxford Economics study* found that TripAdvisor’s breadth of content, trusted consumer reviews, and booking facilities not only influenced travel decisions but also generated incremental travel for Indonesia. In 2015, TripAdvisor generated1 569,000 tourism trips and 2.5 million tourism nights, as well as US$853 million of additional tourism spend.

The report also revealed that TripAdvisor content gives travelers the confidence to choose a property based on reviews, ratings and photos from other travelers, rather than more traditional decision-making factors such as brand recognition or previous experience. This trend particularly benefits non-branded businesses, enabling small and independent businesses to compete on more of an equal footing with larger, more internationally recognisable brands.

Said I Made Widnyana, owner of Celebrity Bike Tour in Bali, 
“As a small tour operator with little marketing budget, word of mouth is really how people find out about my business so TripAdvisor’s reach and influence is really important to my success. Our free listing on TripAdvisor has opened up opportunities to showcase our bike tours to both local and international travellers, which would not have been possible otherwise.”

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